Uncomfortable Consumers Make for Risky Business

In-store comfort may not be top-of mind for all retailers, but temperature, airflow and air quality can affect how consumers feel about their shopping experience and that can in turn affect sales. Copeland recently conducted a consumer survey and found that customer comfort is a problem more often than you might expect.

customer comfort

To download a PDF of the infographic, please click here.

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  1. “This article really highlights how in-store comfort impacts shopping behavior. It reminds me that just like air quality and temperature matter in stores, choosing the right environment for yourself is key, which is why I always believe that Travel Best for Health can boost both mood and overall well-being.”

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